Torq: hyperautomation and AI
Torq
The first brand campaign for the AI fast lane of security hyperautomation.
View case study →Thinkmojo · AI Production
Human taste.
AI speed.
We make films, motion and campaign assets for technology brands. Our own AI models and production tools explore and scale the work, and a senior creative team that has practised this craft since 2012 directs and finishes every frame.
Salesforce: AI agents, brought to the mainstream
What we offer
Two ways to work with us.
We make the work for you, or we teach your team to make it. The same people, tools and standards are behind both.
01
AI Production
Films, motion and campaign assets built on our AI pipeline and finished by hand.
Explore ↓ 02AI Consulting
Workshops, diagnostics and pilots that bring AI into your creative team for good.
Explore → 03Launching an AI product?
We’ve launched AI agents, assistants and platforms. We make AI make sense.
Video for tech brands →Capabilities
What we make with AI.
Seven disciplines, each built on tools we developed and tested in production.
01
Live action & AI footage
Hybrid shoots that blend real cameras and actors with AI-generated sets, scenes and shots. Or films made entirely from AI footage, when that fits the story.
02
Concepts & previz
Moodboards, style frames and animatics in days rather than weeks, so decisions are made on pictures, not decks.
03
Generative art direction
Custom looks from models trained on your brand: characters, worlds and product scenes that stay consistent from shot to shot.
04
AI-assisted animation
Motion design and 3D sped up by our pipeline and shaped by animators who know what good motion feels like.
05
Voice & localization
Voiceover, languages and lip-sync for global launches, with licensed and consented voices only.
06
Versioning at scale
One hero film becomes every cut-down, format and channel variant, and each one is reviewed.
07
Product visuals
Interfaces and products staged, relit and extended without a new shoot.
AI is a tool. Taste is the product. Every frame we deliver is directed, judged and finished by people who have practised this craft for more than a decade.
Selected work
The stories behind AI.
We’ve launched AI products for some of the companies building the technology.
Hello Heart: introducing Nia
Hello Heart
The national launch of Nia, the world’s first AI heart health assistant.
View case study →
Google Chrome AI
Google Chrome AI
Motion language for Chrome AI broadcast commercials in Japan, with AOI Global Japan.
View case study →
Asana: AI campaign
Asana
AI campaign work and product storytelling for the work management platform.
View case study →Built in-house
We build the tools we use.
Off-the-shelf tools produce off-the-shelf work. So we develop our own models, pipelines and techniques, and test every new release before it gets near a client project.
Models
Custom brand models
Models fine-tuned on a brand’s own visual language, so generated frames start on-brand instead of generic.
Pipeline
Our own production pipeline
Proprietary tooling connects generation, animation, editing and review, so AI speeds up the craft without replacing it.
R&D
Continuous research
We test new models as they launch and adopt only what meets our quality bar. Clients get the frontier without the experiments.
Guardrails
Safe for your brand.
Enterprise brands trust us with launches. We treat AI with the same care.
Commercially cleared
We use only models and tools whose terms allow commercial use.
Private by default
Your assets and brand models stay yours and never train public models.
Human review
Every deliverable is signed off by a creative lead.
Full disclosure
We document where AI was used on every project.
Your AI, your rules
You decide how much AI.
Some brands want all of it. Some want none on screen. We agree on it before we start and put it in writing.
Human-made
Crafted
AI only behind the scenes, for research, planning and exploration.
- Hero films and brand launches
- No generated imagery on screen
Human + AI
Hybrid
AI explores and scales. People direct, design and finish.
- Campaigns and product launches
- The best balance for most teams
AI-generated
AI-native
Generated end to end on our pipeline, with human direction and QA.
- Variants, localization and social
- Fastest turnaround and highest volume
FAQ
AI production, explained.
What is Thinkmojo AI Production?
Thinkmojo AI Production is the AI video and motion practice of Thinkmojo, a studio founded in 2012 with offices in San Francisco and Montreal. It combines in-house AI models and production tools with a senior creative team to make films, motion and campaign assets for technology brands.
Does Thinkmojo build its own AI tools?
Yes. We develop custom brand models and our own production pipeline, which connects AI generation with animation, editing and review. We also test new third-party models as they are released and adopt only those that meet our quality bar.
What can Thinkmojo make with AI?
Hybrid live-action shoots that combine real footage with AI-generated scenes, films made entirely from AI footage, concepts and previz, generative art direction, AI-assisted animation and 3D, voiceover and localization, campaign versioning, and product visuals. We make them for brand campaigns, product launches and social content.
Will the work look AI-generated?
Only if you want that look. AI speeds up exploration and production, but direction, design and finishing stay with our creative team. Every deliverable is reviewed by a person.
Is our brand data used to train public models?
No. Your assets stay in private workspaces, and custom models trained on your brand are used only for your work.
How do we get started?
Tell us about your launch through the contact page. We’ll agree on the scope and how much AI to use before we start.
Let’s make something
worth watching.
Tell us what you’re launching. We’ll show you what our AI pipeline and team can do with it.
